NYE DESIGN
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ALLEGRO CHAMBER ORCHESTRA

DESIGN & ILLUSTRATION
DONOR BROCHURE | CONCERT LISTINGS | POSTCARDS | POSTERS | WEB BANNERS
SOCIAL MEDIA | LETTERHEAD | DIGITAL DISPLAYS | VECTOR GRAPHICS

Allegro reached out to me in 2013, asking to help them with their promotional design for their non-profit organization. For over three years, I sought to visually rebrand their marketing by providing them with a bold and contemporary approach that not only appealed to a wider target audience than what they currently had, but provided them with a look that was professional, organized and polished as they sound. By doing so, their ticket sales and audience greatly increased. This particular project was for their 2016 season. A style was needed to bring the organizations different groups together in harmony for the season.

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 COVER OF SEASONAL PROGRAM

COVER OF SEASONAL PROGRAM

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 PROGRAM INSERTS AND OPENING SEASON PERFORMANCE POSTCARD

PROGRAM INSERTS AND OPENING SEASON PERFORMANCE POSTCARD

 CREATED VECTOR ICONS FOR MEMBERSHIP LEVELS

CREATED VECTOR ICONS FOR MEMBERSHIP LEVELS

 

The designs below are examples of how the season look was applied to Allegro’s different groups to create a strong, cohesive look with impact and purpose.

 POSTER DESIGN | LOUNGE 42 IS A DIVISION OF ALLEGRO THAT FUSES AN EVENING OF CLASSICAL MUSIC AND MODERN MUSIC TO A YOUNGER AUDIENCE.

POSTER DESIGN | LOUNGE 42 IS A DIVISION OF ALLEGRO THAT FUSES AN EVENING OF CLASSICAL MUSIC AND MODERN MUSIC TO A YOUNGER AUDIENCE.

 POSTCARD DESIGN | VECTOR CREATION TO MATCH THE WORK OF THE EVENING

POSTCARD DESIGN | VECTOR CREATION TO MATCH THE WORK OF THE EVENING

 POSTCARD DESIGN | DIRECT MAIL

POSTCARD DESIGN | DIRECT MAIL

 

A SERIES OF WEB BANNERS CREATED FOR THEIR WEBSITE AND SOCIAL MEDIA FOR EACH OF ALLEGRO'S DIFFERENT GROUPS

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